Attributed team experience · D2C fashion · India
₹2.4L Meta spend to
₹11L reported revenue.
A 22-day Meta-only campaign delivered by a current Pulsefy team member through work associated with Urban AdMark before being presented on Pulsefy.
Transparent attributionThis was not a campaign contracted directly by Pulsefy.
Figures are attributed to the source case study and are presented as team experience, not as a Pulsefy-contracted engagement.
The goalProve that paid social could
Prove that paid social could
generate purchase revenue.
An Indian clothing brand needed stronger order volume during a short campaign window. The test deliberately used Meta only so the team could evaluate paid social without mixing results from Google or other channels.
The work had to balance sales growth with creative speed, budget control and a mobile buying journey that could support the advertising promise.
What the team didTest quickly.
Test quickly.
Move budget carefully.
The campaign focused on actions close to purchase—not engagement for its own sake.
Tested product-led creative
Used product, offer and creator-style angles to learn which messages supported add-to-cart and purchase behaviour.
Reallocated to winners
Audience tests, budget pacing and rapid creative decisions helped the account respond during the 22-day window.
Reviewed purchase friction
Checked the mobile path from advertisement to product page and checkout for message, shipping and returns clarity.
The reported outcomeRevenue was the measure.
Revenue was the measure.
Not traffic alone.
₹11Lclient-reported revenue during the 22-day campaign
The source reports ₹2,40,000 in Meta advertising spend and ₹11,00,000 in revenue. Platform purchase signals were used where available and checked against client reporting.
This is a historical result, not a forecast. Returns, cost of goods, contribution margin, seasonality and attribution limitations all affect how ecommerce performance should be evaluated.
Source and ownershipThis campaign is published as experience delivered by a current Pulsefy team member through work associated with Urban AdMark. It was not contracted directly by Pulsefy. View the original published source ↗
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